Music for cows

July 29, 2011 § Leave a comment

This is a brilliant campaign!

The concept of bottled milk to promotte the concert hall came from the idea of classical music being good for yielding cows’ milk. The company played music, that was to be performed at the year’s concert series, to the cows and bottled the milk from this experiment. The ad agency took the package design and ad concept to the next level with this idea in mind. The music note serves as a label for the bottles and also provides information regarding the concert.

Excellent idea in my opinion.

season 20102011 concertmilk large 95180



July 28, 2011 § Leave a comment

I’ve had only the worst experience with anything Sony. But this ad is very well designed. I like the horizontal alignment of the elements (type and images) and there is an obvious use of a consistent grid system across the campaign. This helps in creating a consistent campaign that is highly recognizable and relates to one ad from another. The colour palette is very similar to the Sony brand itself. The ad isn’t all that exciting but it is well designed.

sony_cinealta_ gunslinger

sony_cinealta_ ninjagirls

rebel rule

July 27, 2011 § Leave a comment

This design for rebel wines gets 2 big thumbs up.

Its non-traditional and anything but boring. Its simple and dark… but the accent of red pops really well creating a good contrast. The all caps condensed typeface is also very dynamic, especially because its on an angle.. I loves me some type on an angle.

burger workshop

July 26, 2011 § Leave a comment

This logo design unlike the previous is very effective in using images to convey what the company’s essence and aesthetic are. I LOVE the typeface, not sure what its called but it looks great and works with this logo, giving it an edgy look.

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observe and absorb

July 26, 2011 § Leave a comment

More ah-mazing paper towel ads. This one has the same effect as the bounty one posted earlier. You have to do a double take but once you get it, you appreciate the subtle nature of the concept. This also means that the audience will look at the image longer to understand it and get to know the campaign well.

arya 40x60

data lost

July 25, 2011 § Leave a comment

Well this logo design had a good concept but it fails in execution. Its simplistic design does not work in my opinion. Its confusing to read and there is no hierarchy in the type faces.

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July 22, 2011 § Leave a comment

Another simple and clever ad campaign. All they had to do was flip the image and the before – after comparision is made. Goes to show that you don’t need to over think to create a sucessful concept/design.

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  • Heli P

    Dear Dairy (mooo),
    So I have started yet another blog; this one will span over 6 weeks, 60 posts, 60 things that impress me (or un–impress me). Look at things I must, analyze them I must also.
    Design Jedi, in training