o canada

July 13, 2011 § Leave a comment

This is a refreshing change from the usual maple leaf shaped maple syrup bottles often seen in souvenier shops. Theres more to Canada than the leaf! Still using the maple leaf to accent and show the products background, the bright red maple leaf graphics add that recognizable element on the design. The same also helps create a contrast against the mostly dark brown colour palette. The outline text is handled well on the logo and there is obvious hierarchy as well as contrast in the typeface with the use of serifs, sans serifs and size. The wood accent is a nice touch and so is the white texture strip at the bottom that helps readability.

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